Tuesday, July 16, 2019

Indy 500 Gains Gainbridge Sponsorship

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The 103rd Running of the Indianapolis 500 will be presented by Gainbridge, signifying a major INDYCAR investment by parent company Group1001.

In addition to taking on the role of Indianapolis 500 presenting sponsor for the next four years, Gainbridge will also serve as the official annuity and life insurance partner of INDYCAR, the Indianapolis Motor Speedway and the Indy 500.

Group1001, which markets the Gainbridge, Delaware Life, Relay and Clear Spring brands, has been best known as the sponsor of the No. 26 Andretti Autosport Honda driven by Zach Veach.

In conjunction with Group1001’s effort to raise the profile of Gainbridge, the direct-to-consumer annuity and life insurance company will serve as Veach’s primary sponsor throughout the 2019 NTT IndyCar Series season.

“We welcome Gainbridge to this new partnership with ‘The Greatest Spectacle in Racing,'” said INDYCAR CEO Mark Miles. “Gainbridge offers a bold, new way to steady growth, and we’re honored that the platform is being launched through this association with the Indianapolis 500 — an exciting global event with a rich history and a bright, dynamic future.

“It’s a perfect fit.”

Currently offered in the states of Indiana, Illinois, Massachusetts and New Jersey, Gainbridge aims to expand its services to more states in the coming weeks.

The 2019 season will commence March 10 on the streets of St. Petersburg while this year’s Indy 500 is set for May 26.

Ben Hinc
Ben Hinchttp://www.benhinc.com
Ben's executive editor title is purposefully broad to encompass the bottomless list of roles he fills for The Apex, which includes webmaster, graphic designer, quality consultant and writer. Ben's technical background and progressive media distribution approach set The Apex apart technologically and philosophically.

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